Bloom Ledger addresses the systemic financial exclusion of women in the informal economy. Despite being a primary economic driver in low income regions, over 2 billion people, women remain invisible
Bloom Ledger is a hybrid entrepreneurial toolkit consisting of a mobile application and an analog “Pitch Kit” designed for women in the informal economy.
The Interface: A “No-Text” UI where sales, expenses, and household use are recorded via intuitive icons.
The Visualization: The app translates raw numbers into a “Business Garden”. As the business thrives, the garden grows, providing a “Growth Score” that represents loan readiness.
The Pitch Kit: A set of durable stencils and a canvas mat. Users translate their digital summaries into hand-drawn infographics, creating a professional, data-backed narrative for investors and micro-lenders.
Bloom Ledger Project Documentation.pdf